To start introducing myself, I’m going to repeat part of what I’ve already written on the home page. But I swear I’ll add new information later.
Hello, very good. If you’re here it’s because you’re interested in knowing more about me for some strange reason. Or maybe you’re a friend. Or a complete stranger. Or maybe my mother. Hello mom!
But whoever you are, if you really want to know more about me, I’m not going to let you down.
First of all, I must say that my name is Aitor. Nice to meet you. And if you haven’t figured it out from the domain name and the logo, my last name is Vaz. There was no budget for more letters, but despite that, it’s a sonorous and powerful name. I thank my parents for that. As an option, Ander Vaz would have been much worse. I imagine with that name walking down the street and being suddenly called by an acquaintance shouting “Ander Vaz!” and having to shout back by answering “go get the bread!”. Fortunately, being called Aitor Vaz doesn’t give rise to those situations. I’m not a fan of carbohydrates, either.
So now you know me a little better, but I imagine you haven’t come here to make jokes about my name and you really want to know who I am. And that’s what we’re going to do.
Who I am
Well, Mr. Vaz was born in a beautiful, warm spring in 1990, in May to be exact. And like any good Taurus, he was a hard worker. Being born on a sunny Monday morning is worth mentioning. There are those who were born on a holiday in the early hours of the morning and carry that tendency to revelry for the rest of their days.
Where I’m from
It should be added that the aforementioned Mr. Vaz was born and raised in Penedés, land of wine, cava and bucolic and romantic landscapes full of vineyards that change their color according to the season of the year. Also full of elderly gentlemen with tractors and Havana cigars delighting in plowing the land, leaving an unmistakable trail of the aroma of uprooted earth, burnt diesel and cheap habanos.
My education
Let’s stop treating me like a British Lord and I’ll start writing in the first person, so as not to give the impression of having serious ego problems. Also, I’m Aitor, Mr. Vaz sounds like a 4:00 p.m. soap opera about a 1930s sewing workshop where I’m the boss and I have problems with all the employees. Mom, I’m just kidding, for the record, your son is very decent.
But returning to the subject at hand, I studied up to high school in my homeland, with my childhood friends.
Once that period and the horrible teenage years were over, the bird flew to Navarra to study sociology in the midst of the crisis. A crisis that marked and continues to mark, as it did for many of my generation, my professional life. Mainly because we never managed to get out of it completely and now we are forced into another one.
Once I finished my sociology degree and knew that I wanted to delve deeper into both market research and marketing, I took a postgraduate course on the subject while the crisis, many years later, continued to wreak havoc on job opportunities.
Afterwards, and having worked in other sectors that were not even remotely related to my training, I studied German at the Goethe Institute, as well as acquiring knowledge of SEO and SEM thanks to various courses, including Google Actívate’s Fundamentals of Digital Marketing and the Femxa SEO/SEM course.
On the other hand, I have been acquiring more knowledge about WordPress, Digital Marketing and SEO on my own. This website is proof of this.
My job
At the time of writing these lines I am dedicated to developing the skills and experience required by companies for the Digital Marketing and SEO sector on my own.
Although it is a very dynamic sector with a demand for workers, few companies can afford to hire without minimum guarantees. Sad, counterproductive, but I understand that the costs of hiring are too high to dedicate themselves to training workers when high productivity is needed almost immediately. In addition, a magic formula has not been found to correct this problem, being a vicious circle that bites its tail and leaves many people out of the labor market, not for lack of desire, but due to the shortcomings of the system in general.
Knowing this and working, as I have said, in other sectors that are not really in my sector, I have decided to develop all the necessary skills on my own to be able to dedicate myself professionally to the Digital Marketing sector.
The world is full of problems and obstacles, but it is in our hands to give up or take the initiative and change things. As someone once said:
“Where there is a will, there is a way.”
